GA4 Added 8 New Parameters Manual traffic source dimensions and report |February 8, 2024

Google has added user-scoped, session-scopped and event-scoped variations of 8 new platform-agnostic traffic source dimension!

These new dimensions can be applied for paid and organic traffic.

And across Google media and third-party media.

These new dimensions are populated based on the UTM parameter values passed in click URLs

For the apps these new UTM values are now
passed in the campaign_details event for mobile apps:

-FirebaseAnalytics.Param.CAMPAIGN_ID
-FirebaseAnalytics.Param.SOURCE_PLATFORM

For more information please read: https://lnkd.in/eERNxX6v